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</o:shapelayout></xml><![endif]--></head><body lang=EN-US link="#0563C1" vlink="#954F72"><div class=WordSection1><p class=MsoNormal><span style='font-size:12.0pt'>I am pleased to announce the latest title in Morgan & Claypool’s series on Visualization</span><span style='font-size:12.0pt'>:<o:p></o:p></span></p><p class=MsoNormal><b><span style='font-size:12.0pt'><o:p> </o:p></span></b></p><p class=MsoNormal><b><span style='font-size:12.0pt'>User-Centered Evaluation of Visual Analytics<br></span></b><span class=name><span style='font-size:12.0pt'>Jean Scholtz, <i>Pacific Northwest National Laboratory (PNNL)</i></span></span><span style='font-size:12.0pt'><br>Paperback ISBN: 9781681731476<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt'>eBook ISBN: 9781681731483<span class=name><i><br></i>October 2017, 71 pages</span></span><i><span style='font-size:12.0pt'><br></span></i><a href="https://doi.org/10.2200/S00797ED1V01Y201709VIS009"><span style='font-size:12.0pt'>https://doi.org/10.2200/S00797ED1V01Y201709VIS009</span></a><span style='font-size:12.0pt'><o:p></o:p></span></p><p class=summary-title style='margin:0in;margin-bottom:.0001pt'><b><span style='font-family:"Calibri",sans-serif'><o:p> </o:p></span></b></p><p class=summary-title style='margin:0in;margin-bottom:.0001pt'><b><span style='font-family:"Calibri",sans-serif'>Abstract:<o:p></o:p></span></b></p><p style='mso-margin-top-alt:5.0pt;margin-right:.25in;margin-bottom:5.0pt;margin-left:27.0pt;text-align:justify'><span style='font-family:"Calibri",sans-serif'>Visual analytics has come a long way since its inception in 2005. The amount of data in the world today has increased significantly and experts in many domains are struggling to make sense of their data. Visual analytics is helping them conduct their analyses. While software developers have worked for many years to develop software that helps users do their tasks, this task is becoming more and more onerous, as understanding the needs and data used by expert users requires more than some simple usability testing during the development process. The need for a user-centered evaluation process was envisioned in Illuminating the Path, the seminal work on visual analytics by James Thomas and Kristin Cook in 2005. We have learned over the intervening years that not only will user-centered evaluation help software developers to turn out products that have more utility, the evaluation efforts can also help point out the direction for future research efforts.<o:p></o:p></span></p><p style='mso-margin-top-alt:5.0pt;margin-right:.25in;margin-bottom:5.0pt;margin-left:27.0pt;text-align:justify'><span style='font-family:"Calibri",sans-serif'>This book describes the efforts that go into analysis, including critical thinking, sensemaking, and various analytics techniques learned from the intelligence community. Support for these components is needed in order to provide the most utility for the expert users. There are a good number of techniques for evaluating software that has been developed within the human-computer interaction (HCI) community. While some of these techniques can be used as is, others require modifications. These too are described in the book. An essential point to stress is that the users of the domains for which visual analytics tools are being designed need to be involved in the process. The work they do and the obstacles in their current processes need to be understood in order to determine both the types of evaluations needed and the metrics to use in these evaluations. At this point in time, very few published efforts describe more than informal evaluations. The purpose of this book is to help readers understand the need for more user-centered evaluations to drive both better-designed products and to define areas for future research. Hopefully readers will view this work as an exciting and creative effort and will join the community involved in these efforts.<o:p></o:p></span></p><p style='mso-margin-top-alt:0in;margin-right:.25in;margin-bottom:0in;margin-left:27.0pt;margin-bottom:.0001pt;text-align:justify'><span style='font-family:"Calibri",sans-serif'>Table of Contents: Acknowledgments / Introduction / Analysis / Analytic Methods / What is Visual Analytics and Why is it Needed / User-Centered Evaluation / Evaluation Needs for Visual Analytics / Current Examples of Evaluation of Visual Analytics Systems / Trends in Visual Analytics Research and Development / Conclusions / References / Author Biography<o:p></o:p></span></p><p style='mso-margin-top-alt:0in;margin-right:.25in;margin-bottom:0in;margin-left:27.0pt;margin-bottom:.0001pt;text-align:justify'><span style='font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><p style='mso-margin-top-alt:0in;margin-right:.25in;margin-bottom:0in;margin-left:27.0pt;margin-bottom:.0001pt;text-align:justify'><span style='font-family:"Calibri",sans-serif'>Visit this title’s abstract page on our website:<o:p></o:p></span></p><p style='mso-margin-top-alt:0in;margin-right:.25in;margin-bottom:0in;margin-left:27.0pt;margin-bottom:.0001pt;text-align:justify'><a href="http://www.morganclaypool.com/doi/abs/10.2200/S00797ED1V01Y201709VIS009"><span style='font-family:"Calibri",sans-serif'>http://www.morganclaypool.com/doi/abs/10.2200/S00797ED1V01Y201709VIS009</span></a><span style='font-family:"Calibri",sans-serif'><o:p></o:p></span></p><div style='mso-element:para-border-div;border:none;border-bottom:solid windowtext 1.0pt;padding:0in 0in 0in 0in'><p class=MsoNormal style='border:none;padding:0in'><span style='font-size:12.0pt'><o:p> </o:p></span></p></div><p class=MsoNormal><span style='font-size:12.0pt'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt'>Morgan & Claypool Bookstore Link:<o:p></o:p></span></p><p class=MsoNormal><a href="http://www.morganclaypoolpublishers.com/catalog_Orig/product_info.php?products_id=1120"><span style='font-size:12.0pt'>http://www.morganclaypoolpublishers.com/catalog_Orig/product_info.php?products_id=1120</span></a><span style='font-size:12.0pt'><o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt'>Series: Synthesis Lectures on </span><span style='font-size:12.0pt'>Visualization</span><span style='font-size:12.0pt'><o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt'>Editors: David Ebert, <i>Purdue University</i> and Niklas Elmqvist, <i>University of Maryland</i><o:p></o:p></span></p><p class=MsoNormal><a href="http://www.morganclaypool.com/toc/vis/1/1"><span style='font-size:12.0pt'>http://www.morganclaypool.com/toc/vis/1/1</span></a><span style='font-size:12.0pt'><o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman",serif'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman",serif'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman",serif;color:black'>--<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman",serif;color:black'>Bebe Barrow<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman",serif;color:black'>Sales & Marketing Assistant<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman",serif;color:black'>Morgan & Claypool Publishers<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman",serif'><a href="mailto:barrow@morganclaypool.com">barrow@morganclaypool.com</a></span><u><span style='color:#0563C1'><o:p></o:p></span></u></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal><o:p> </o:p></p></div></body></html>